Media to Target Working Mom for Boxed Website Essay
REQUIREMENT:
YOU MUST USE market research tool (Such as, Simmon, MRI studies, Lifestyle studies for incentive,..) to search the information and write a small essay about 2-3 pages ( including the data) to answer the question
WHAT IS THE BEST MEDIA TO REACH WORKING MOM(the target customer)?
About Boxed:
- The website of Boxed: https://www.boxed.com/
- Official Boxed Brief :http://www.marketingedge.org/sites/default/files/pdf/Official%20Boxed%20Brief%20-%20Final.pdf
- CNBC Interviews Boxed CEO: http://findyouredge.marketingedge.org/students/marketing-programs/collegiate-echo
I attached a report/survey results so you can see if you want to use it or not ( I think it can be helpful)
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