Previously, you employed academic writing to describe business decisions made related to a segment of a multi-year integrated case study, and you suggested research needs that result from your interaction with the case. In this assignment, you will use concise business writing to create a presentation of your decisions and rationale for delivery to a C-suite executive in a corporation.
Previously, you employed academic writing to describe business decisions made related to a segment of a multi-year integrated case study, and you suggested research needs that result from your interaction with the case. In this assignment, you will use concise business writing to create a presentation of your decisions and rationale for delivery to a C-suite executive in a corporation.
General Requirements:
Use the following information to ensure successful completion of the assignment:
- Refer to “DBA-815 Integrated Case Study” located in the Course Add-Ons for this course.
- Refer to the paper you wrote in the Topic 5 assignment as well as related instructed feedback.
- This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.
- APA style is not required for this assignment, but correct and appropriate business writing is expected.
Directions:
Using the case study paper your wrote in Topic 5, create an executive summary presentation of the paper (5-7 slides, exclusive of the title and reference slides) with appropriate speaker notes that could be delivered to a C-suite executive in a corporation in less than 4 minutes. Consider the feedback from your instructor on the case study paper you completed in Topic 5. Include the following in your presentation:
- A summary of the business issue emphasizing the economic concerns.
- An overview of at least two viable potential resolutions and the supporting research and theory. (Reinforces C.2.3: Recommend the application of newly developed or revised theories to specific business opportunities and challenges.)
- An overview of the ethical implications of each option and the extent to which these ethical implications are influenced by the mission, vision, and core values of Purple Cloud. (Reinforces C.2.2: Recognize that values and ethics are fundamental to business success and sustainability.)
- Your recommended solution, rationale, and influence on the long-term organizational health of Purple Cloud. (Reinforces C.2.3: Recommend the application of newly developed or revised theories to specific business opportunities and challenges and C. 2.5: Validate and advance business practice through the appropriate application of business theory.)